Wednesday, December 1, 2010

HOLLYWOOD'S NEXT BIG THING



IMERSA LINK

Immersive entertainment specialist Ed Lantz to address Academy of Motion Picture Arts and Sciences on the future of cinema.

Beverly Hills, Calif. USA - When the Academy of Motion Picture Arts and Sciences meets at the Samuel Goldwyn Theater on Thurs, Dec 2, at 8 p.m. to explore what could be in the future for motion pictures in "Where Do We Go from Here?" presented by the Academy's Science and Technology Council and hosted by writer-director-producer Jerry Zucker, one of the people they'll hear from will be entertainment technology engineer/entrepreneur and digital cinema pioneer Ed Lantz, president of Vortex Immersion Media and co-founder of IMERSA.

FROM THE ACADEMY PRESS ANNOUNCEMENT:

'"Where Do We Go from Here?" will examine topics ranging from artificial intelligence to performance capture, 3D and non-traditional theatrical venues. Joining Zucker will be Council member and production designer Alex McDowell ("Watchmen," "Minority Report"), immersive art and entertainment expert Ed Lantz, neuroscientist Eric Haseltine and transmedia storytelling expert Jordan Weisman. Zucker's interest in the future of cinema is evident in his role as a co-founder of the Science & Entertainment Exchange, a program of the National Academy of Sciences that provides entertainment industry professionals with access to scientists and engineers. His feature film credits include "Airplane!," "Ghost," "My Best Friend's Wedding," "Rat Race" and "Fair Game."'

Tickets for "Where Do We Go from Here" are $5 for the general public and $3 for Academy members and students with a valid ID. More information at www.oscars.org.

ABOUT IMERSA.ORG

IMERSA - Immersive Media, Entertainment, Research, Science & Arts - is an international non-profit professional organization that celebrates and promotes immersive and fulldome media for education and entertainment in planetariums, schools, museums, cinemas, events and attractions. Mandated to raise the profile and professionalism of its members, IMERSA bridges many disciplines including researchers, artists and technicians. IMERSA is a driver and nexus for communication, collaboration, experimentation, education and promotion of digital immersive media in a variety of formats and functions. Visit www.imersa.org.

ABOUT THE ACADEMY

The Academy of Motion Picture Arts and Sciences is the world's preeminent movie-related organization, with a membership of more than 6,000 of the most accomplished men and women working in cinema. In addition to the annual Academy Awards - in which the members vote to select the nominees and winners - the Academy presents a diverse year-round slate of public programs, exhibitions and events; provides financial support to a wide range of other movie-related organizations and endeavors; acts as a neutral advocate in the advancement of motion picture technology; and, through its Margaret Herrick Library and Academy Film Archive, collects, preserves, restores and provides access to movies and items related to their history. Through these and other activities the Academy serves students, historians, the entertainment industry and people everywhere who love movies.

Press release from IMERSA

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